Practical Solutions

We provide sensible and easy to implement solutions for marketing and branding your business.

Innovative Thinkers

We enjoy playing outside of the sandbox to deliver innovative thinking to solve business problems creatively. Try our brainstorm consultations!

for the love of strategy!



Founded by Yadira Santana-Dowling, M.A. in strategic planning, set out to help clients reach consumers more effectively. Developing expertise in a client’s target audience in order to provide strategically sound communication, builds stronger, lasting relationships between clients and diverse consumers.

Yadira brings 20 years of communication strategy and marketing expertise, is a published author of "The Four Day Creative Brief" and has won awards and recognition for her work having developed strategies within various industries and considered a seasoned expert in reaching US multicultural audiences. 

Audience Strategy

We help our clients achieve and retain success through sound, data driven strategies to engage their audience. 

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Industry Experts

We are leading experts in various disciplines, having worked in diverse industries and target markets.